Client story

A logistical challenge


Transporeon, a Trimble company, brings transportation in sync with the world. The business powers the largest global freight network of more than 1,400 shippers and retailers, and more than 158,000 carriers and logistics service providers.

The growth marketing team engaged with Contentology to support demand generation programmes across paid social.


  • Paid social strategy reduced average CPAs by 43%
  • LinkedIn follower acquisition campaign achieved stretch goal two months ahead of target.
demand-gen Demand generation
ratio 1:Many
testimonial author portrait

Contentology supported our team across paid social. The partnership has achieved great results whilst providing the comfort factor that we executed in line with the latest digital channel innovations.

Ceren Fuchs, Team Leader Growth Marketing


  • LinkedIn Sponsored Ad engagement rates above 5% CTR – more than 10x the 0.45% benchmark
  • IP-based programmatic advertising provided ‘surround sound’ brand exposure across the whole buying group
  • Joined up sales and marketing cadences drove audiences to highly customised landing pages, with marketing intelligence reports providing productivity gains for the sales group.


  • linkedin
  • x
  • meta
  • youtube


  • marketo